The medical device marketplace is increasingly competitive, making it challenging to promote new products in ways that are distinctive and that don’t run afoul of legal restrictions. How can companies best name and promote their products to communicate innovations, be competitively different and clear legal hurdles in the U.S. and abroad?
Please join us for a timely webinar discussing these challenges. Topics to be discussed include:
- Brand clearance and protection
- Competitive advertising
- Social media promotion